000 | 01415nam a2200301Ia 4500 | ||
---|---|---|---|
000 | nam a22 7a 4500 | ||
003 | SMV | ||
005 | 20210318010152.0 | ||
008 | 210318b ||||| |||| 00| 0 spa d | ||
020 | _a978-0-07-337591-5 | ||
040 | _cSMV | ||
041 | _hspa | ||
050 | _aHD/30.22/M38/2010 | ||
100 | _aThomas, Christopher R. | ||
245 | 0 | _aManagerial economics: foundations of business analysis and strategy | |
250 | _a10a ed. | ||
260 | _aNew York | ||
260 | _bMcGraw Hill Irwin | ||
260 | _c2010 | ||
300 | _a747 p. | ||
300 | _bils., tbls., graf. | ||
505 | _aContiene: 1. Managers, profits, and markets.- 2. Demand, supply, and market equilibrium.- 3. Marginal analysis for optimal decisions.- 4. Basic estimation techniques.- 5. Theory of consumer behavior.- 6. Elasticity and demand.- 7. Demand estimation and forecasting.- 8. Production and cost in the short run.- 9. Production and cost in the long run.- 10. Production and cost estimation.- 11. Managerial decisions in competitive markets.- 12. Managerial decisions for firms with market power.- 13. Strategic decision making in oligopoly markets.- 14. Advanced pricing techniques.- 15. Decisions under risk related in production.- 16. Government regulation of business. | ||
650 | _aEconomÃa de empresa | ||
653 | _aManagement economics | ||
942 | _2lcc | ||
942 | _cLibros | ||
942 | _hHD/30.22/M38/2010 | ||
999 |
_c3492 _d3492 |