000 01307nam a2200289Ia 4500
000 nam a22 7a 4500
003 SMV
005 20210318010203.0
008 210318b ||||| |||| 00| 0 spa d
020 _a978-1-118-01150-8
040 _cSMV
041 _hspa
050 _aHG/4515.15/P66/2012/EN
100 _aPompian, Michael M.
245 0 _aBehavioral finances and investor types: managing behavior to make better investment decisions
260 _aNew Jersey
260 _bJohn Wiey &Sons
260 _c2012
300 _a232 p.
505 _aContiene: 1. Why reaching financial goals is difficult.- 2. Overview of behavioral finance.- 3. The building blocks: behavioral biases.- 4. Introduction to personality theory.- 5. The history of personality testing.- 6. The behavioral investor type framework.- 7. Behavioral investor type diagnostic testing.- 8. The preserver.- 9. The follower.- 10. The independent.- 11. The accumulator.- 12. Capital markets and asset classes.- 13. What is asset allocation?.- 14. Financial planning: a crucial step.- 15. Investment advice for each behavioral investor type.
650 _aInvestments
653 _aDecision making
653 _aPsychological aspects
942 _2lcc
942 _cLibros
942 _hHG/4515.15/P66/2012/EN
999 _c3933
_d3933