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Managerial economics: theory, applications, and cases

By: Bruce Allen, WMaterial type: TextTextOriginal language: Spanish Publisher: Londres ; W.W. Norton & Company ; 2009Edition: 7a edDescription: 684 p; il.,tblsISBN: 978-0-393-93224-9Subject(s): Economía financiera | Managerial economicsLOC classification: HD/30.22/M36/2009
Contents:
Contiene: 1. The need for a guide.- 2. The nature of markets.- 3. Production and cost.- 4. Market structure and simple pricing strategies.- 5. Sophisticated market pricing.- 6. The strategic world of managers.- 7. Risk, uncertainty, and incentives.- 8. Government actions and managerial behavior.
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Libros Libros Biblioteca de la Superintendencia del Mercado de Valores - SMV
HD/30.22/M36/2009 (Browse shelf) Available 00003208

Contiene: 1. The need for a guide.- 2. The nature of markets.- 3. Production and cost.- 4. Market structure and simple pricing strategies.- 5. Sophisticated market pricing.- 6. The strategic world of managers.- 7. Risk, uncertainty, and incentives.- 8. Government actions and managerial behavior.

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