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1.
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Fundamentos de mercadotécnia

by Kotler, Philip.

Edition: 4a ed.Material type: Text Text; Format: print ; Literary form: Not fiction Original language: Spanish Publisher: México D.F. ; Prentice-Hall Hispanoamericana ; 1998Availability: Items available for loan: Call number: HF/5415/K67/1998 (1).

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Investigación integral de mercados, un enfoque para el siglo XXI

by Nicolás Jany, José.

Edition: 2.a EdMaterial type: Text Text; Format: print ; Literary form: Not fiction Original language: Spanish Publisher: Bogotá, D. C. ; McGraw Hill ; 2003Availability: Items available for loan: Call number: HF/5415.2/J36/2003 (1).

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3.
Planeamiento estratégico para micro y pequeñas empresas

by Becerra Marsano, Ana María.

Material type: Text Text; Format: print ; Literary form: Not fiction Original language: Spanish Publisher: Lima ; Centro de Investigación de la Universidad del Pacífico ; 2008Availability: Items available for loan: Call number: HD/30.28/B43/2008 (1).

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4.
Aspectos básicos de marketing para la micro y pequeña empresa

by Becerra Marsano, Ana María.

Material type: Text Text; Format: print ; Literary form: Not fiction Original language: Spanish Publisher: Lima ; Centro de Investigación de la Universidad del Pacífico ; 2008Availability: Items available for loan: Call number: HF/5415.12/B43/2008 (1).

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Gestión comercial de la Pyme: herramientas y técnicas básicas para gestionar eficazmente su empresa

by García Asca, Fernando.

Material type: Text Text; Format: print ; Literary form: Not fiction Original language: Spanish Publisher: Bogotá, D. C. ; Ediciones de la U ; 2010Availability: Items available for loan: Call number: HD/2341/G37/2010 (1).

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Investigación de mercados para pymes y empresas que recién empiezan: manual

by García Vega, Emilio.

Material type: Text Text; Format: print ; Literary form: Not fiction Original language: Spanish Publisher: Lima ; Universidad del Pacífico ; 2010Availability: Items available for loan: Call number: HF/5415.2/G37/2010 (1).

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